The challenge
An ambitious mentoring idea needed a name, a brand and a product to connect experienced mentors with people looking for guidance.
What we built
A complete mentoring platform, from brand and website to mobile apps, video calls and shared action plans.
- Video mentoring
- Action plans
- Mobile apps
The difference
Mentors and mentees connect across the world, with clear next steps and ongoing product support.
A closer look at the product
The challenge
Chris came to us with an idea and a vision, not a product, not a brand, not even a name for the company. He wanted to use his network's experience and expertise to help younger people, and he was looking for the right partner to make it real.
When he shared his vision, we connected with it instantly, and walked him through exactly what was possible on each platform.
What we built
We took Baseline Mentoring from idea to fully launched product, brand, design, and every technical piece in between:
- Brand & identity: the logo, theme and visual language for the new company.
- The full build: website, front end, backend systems, and the mobile apps.
- Everything technical: hosting, email and complete infrastructure setup, ready to run from day one.
- Mentoring features: video calling, AI-assisted tools and action planning built into the experience.
The difference
Today, Baseline Mentoring facilitates mentoring sessions between mentors and mentees across the world, changing lives with clear action steps on what to do next.
- Ongoing aftercare: end-user support, feature changes, and the maintenance required by the App Store and Google Play.
- Bugs dealt with at speed, keeping the product reliable for every session.
- Mentors and mentees connect through video calls, AI tools and shared action plans.
“This app is amazing and works so well. The features you've been able to put within it are groundbreaking, you've really turned our vision into a reality.”